Retention Logic + Perfect 365

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Perfect 365

Increasing retention rates through an in-app loyalty and rewards program.

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Perfect 365 App

Goal

Suboptimal user retention means lost revenue for app developers. Perfect365 was looking for a way to boost user retention and engagement. They wanted to leverage a custom integrated loyalty program to show a major impact on retention.

Approach

Suboptimal user retention means lost revenue for app developers. Perfect365 was looking for a way to boost user retention and engagement. They wanted to leverage a custom integrated loyalty program to show a major impact on retention.

Outcome

When compared to users who didn’t interact with the program, users who were engaged displayed a measurable lift in both retention and user engagement.

Summary

Retention Logic’s role in driving users to engage more with Perfect365 proved to be significant. They were able to provide relevant incentives to users from within the app and the users benefited from an experience that rewarded them for what they were already doing without being disruptive to the experience.

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